Ethnography

Ethnography

October 19, 2015

Even Bean and Brew is Empty!

Perhaps I could be accused of beating a dead horse, but I, for some reason or another, consistently feel the need to point out that every time I go to Alderman Ave. Bokhandle, it is pretty consistently empty. When I went there this time,, however, it was the emptiest I have ever seen it. I mean, even Bean and Brew was empty! And so, as I sat in my unusual section, at my usual  spot, I began to wonder why my location is hardly ever full, and is, in all actuality, usually half-empty.
    Speaking in general, I recognize that the store that I chose is one of a type of stores that is usually empty; one reason could be that, I was society progress is electronically, more more people are purchasing and borrowing books in this manner (although, in truth, libraries are still fairly popular in the department the latter). Another reason could be that, as society becomes more and more fast paced, we as a culture have less and less time to just find a quiet place to sit and read and relax, maybe catch up on some work, and slow down. Culturally speaking, Americans are at least somewhat addicted to multitasking and running life like it’s a race, always trying to balance our full schedules and at the same time keep from burning out. Places where we can go to spend a slow, lazy, and possibly still productive afternoon are becoming far and few between because, simply put, there isn’t a well-known market for them.
    And yet, I can’t he,p but wonder about the peculiar phenomenon that is Bean and Brew. It is a place where people often go to sit down and enjoy a nice cup of coffee, maybe do some work, and socialize. And yet, possibly while they are there, people will be discussing how much work they have to do and how busy they are. But they always manage to make time for their morning, afternoon, and evening joe or specialty drink. And yes, I’ll admit, that a great deal of these crowds are composed of people coming in and getting their order to go, but still it is curiously worth noting that many people do occupy the seats within the cafĂ©… Although, if I had to take a shot, I would attribute this phenomenon to the idea that Bean and Brew is an experience that is sometimes best enjoyed there at the establishment.
    But anyhow, why locations such as mine do not (and perhaps cannot) attain this status is probably more socio-psycho-cultural than it appears, and perhaps would make a very interesting thesis paper. At least, I would attribute it’s decline in recent decades to cultural adaptations, social standards for life-pacing, and psychological views about how face-paced and stimulating an environment should be for growth.

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