Ethnography

Ethnography

September 21, 2015

Rainy Days

Today seems to be a lot different than the other days at my field sight. For one it’s raining outside which makes it feel even colder inside since they have the air conditioning on. There’s music in the background just like any other day here. The type of genre that’s playing sounds like its county music. The music is very soft and isn’t turned up loud at all. The fragrance in the air is that coffee smell again and the smell of cinnamon rolls is making me hungry. There seems to be a lot more people here than usual. I’m guessing since the weather is now rainy and kind of cold instead of hot and sunny it is causing people to want to go out and buy nice and hot coffee. The people that are present consist of people on their computers, family’s eating, and even people eating alone. Every single person who is eating alone is on their phone. There is even two people eating alone right next to each other but they are still remaining to stare at their phones instead of trying to converse with each other. I guess if I was in their shoes then I would be doing the same but I never noticed how unusual it is for two people to be next to each other for a good period of time and not even say one word to each other. Everyone in the store section is in mix ethnicity and everyone seems to be just browsing around instead of actually purchasing anything. I wonder if their just killing time or if there at this store with a purpose. There’s this one particular family across the building who have been sitting down and conversing together since before I even arrived and they are still engaging in conversations. It’s like they all met up here for socialization time because none of them show any signs of eating or if they all ate a meal together. There is also another group of individuals who look like college students with their computers out in front of them who seem like they are working on a project together. They all are looking back and forth at each other’s screens like they are comparing something. Another thing that I noticed is there’s an individual sitting behind me who seems to be working on their computer but he is blasting music from his headphones. He’s a good 15 feet away from me and I can still hear his music over the music played in the building. As I was leaving I noticed that still more and more people are showing up and buying coffee so the change in weather definitely has an effect on the amount of customers this building gets.

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